Let us start the imaginary process of vertical translation. The dialectic of movement will impose an intersection of concepts that are specific to the social processes that accompany globalization with its various stages, the individual social needs being ranked according to the pyramid of A. Maslow. The impact will be multiple, with different connotations, with predictable or unpredictable consequences on various forms of societal and individual expression.

FIRST STAGE

The narrative phenomenon, a segment of the globalization phenomenon, enters the space of self-actualization (the last) of Maslow’s Pyramid. There can be a multitude of interpretations. The resulting image consists of four pyramids that remain (two on each side) in the areas that were originally allocated, outside the common area of intersection.

Research on the narrative phenomenon is relatively recent, with all its conceptual, methodological and pragmatic implications.

There are no state entities (with high power, neither in the present nor in the past) or of another nature that explicitly and directly address the imposition of forced globalization. Of course, various academic circles and various formal or informal centers of power can take action, address and support some phenomena with global connotations. Numerous conspiracy theories mark the equality between globalization and a hypothetical world government. Its identification is deficient.

Given the context mentioned above, I don’t rule out any working hypothesis.

The sacred geometry that is used (the pyramid) suggests in the first „intersection” between the narrative phenomenon and the needs of the people at the top of Maslow’s pyramid that only a third of them (an elite) and the narratives are compatible during the complex process. The elite, either explicitly or implicitly, directly or indirectly, assumes a certain transcendence over certain people or social groups. The results of this process are not uniform, being influenced by social and hierarchical structures, local and zonal centers of power. What happens to other people? They naturally remain out of the process.

SECOND STAGE

We will continue to move the pyramid of globalization vertically in the invoked hypothesis. The two segments at the bottom of this pyramid will overlap with the two segments at the top of A. Maslow’s pyramid. We will witness an extension of the spheres of influence of the narrative needs and institutional needs in the space of people in a situation where their need for esteem is satisfied.

The collision between the two concepts is not a rigid or destructive one. On the contrary, it will generate non-linear, multiple and biunivocal social processes. The needs of the domestic institutions and ensuring social and cultural variables to meet the need for esteem can influence the stability and the development of countries. According to this theory, we include all institutions and organizations, whether public or private, at central or local level, with different forms of expression and specific attributions. The needs of these institutions are of a material, financial, organizational nature, implicitly of highly qualified human resources, etc. Let us imagine, for example, the „battle of competencies” on the supply-demand ratio.

Globalization, as a social process, will be questioned or it will not mark its new territory, where there are dysfunctional internal institutions, social disorganization and insufficient competent human resources.

THIRD STAGE

Let us continue the process of vertical translation. During this phase of the process, three segments belonging to the phenomenon of globalization will „mix” with three other segments of the needs pyramid. At the state level, needs will be divided between the nation’s interests and people’s interests. The national needs differ from country to country. The demographic component plays a major role. In the same context, we cannot neglect the social, economic, educational needs, etc. for all the citizens of a country. No one forcibly imposes the so-called global values. The process is a slow one, of assimilation and adaptation of some, of rejection of others. The forms of extremism start to appear.

There major components of each person’s personality structure are in the third segment of the pyramid of individual needs: love, friendship, belonging, family relationships and other social groups. These forms of manifestation of the specific needs of this segment are influenced by local traditions, prejudices, history of the area, religion, types of family, etc. The modern components of communication and socialization require other forms of relationships. The total or partial fulfillment of these needs in circumstances of social normality will determine increased chances of integration of individuals. The various forms of social exclusion, marginalization or the appearance of extremist forms of manifestation in the public space are not eliminated.

FORTH STAGE

Let us continue the abstract journey of the proposed approach. The top of the overturned pyramid of globalization intersects with the second level of the pyramid of personal needs. In this area people need to ensure their safety needs for themselves, for their own families, to start the long road of a career or getting stuck in that segment. The native needs of globalization can mentally support the realization of a set of measures and actions to ensure the individual and group security and the social security measures. The phenomenon itself is a long process. Human societies have different levels of economic and social development. By extrapolation, the pragmatic measures to ensure personal safety can present many elements of individualization, of sensitive differentiation in its application. In the more general context, they are placed in the desired paradigm.

From the perspective of our subject, ensuring the regional needs is of maximum interest in achieving a certain type of zonal integration. The first formal and informal organizations were created, which manage (at least) the common interests of the area. Globally, however, there are a multitude of such forms of organization that cover a variety of fields.

FIFTH STAGE

The last stage of the translation. A segment that belongs to the constituent elements of globalization intersects the segment of physiological needs (it targets the entire population of the world).

THE SWOT ANALYSIS

STRENGTHS

• The exceptional results obtained in the development of contemporary technologies ensure a high degree of communication and socialization for billions of people.
• After the Second World War, we witnessed the beginning of the processes of zonal or regional integration of different groups of countries, with economic, financial, social, military, cultural, etc., connotations. They are the benchmarks that will form the basis of globalization.
• Globalization will be achieved in stages, generating processes and phenomena in a continuous dialectic and a complex of interaction that are sometimes contradictory.
• As the phenomenon of globalization expands, the degree of fulfillment of uneven individual needs will increase.
• The various zonal integration processes will continue.
• Some elites, but also discreet decision makers ensure the coordination of the process as such, but also the priorities of the moment.

There are anti-globalization movements.

WEACKNESSES

• Temporal indeterminacy of the phenomenon.
• The proposed theoretical model suggests that a large part of the global population will not be integrated into the process of globalization, upon its completion.
• Interaction of individual needs – the globalization needs can generate conflicts, crises, dissatisfaction, divergences of interests or even local wars.
• The interests of cultural or religious factors are, in some areas, major obstacles to globalization.
• The visibility of globalization is more evident in the north than in the south of the planet.
• Globalization, as a proposed abstract model of analysis, will not be able to ensure the physiological and safety needs of the entire population of the planet.

As previusly specified, globalization should not be confused with the New World Order (major decision-makers are represented by the global power or powers and their geopolitical interests). Conceptually, globalization is not assumed by any legal entity that matters. We can see the partial effects of globalization, even if the initial expressions were different.

OPPORTUNITY

• The end of the colonial era and the Cold War, the fall of communism in Eastern Europe and the disappearance of global political bipolarity allowed the advancement of working hypotheses about the evolution of human society from the perspective of the new power games globally. Globalization is one such example.
• The redistribution of the spheres of influence, the access to new energy and food sources, new military and domestic technologies, the major role of the global financial institutions, penetration of significant capital flows into non-traditional geographical areas and attracting cheap labor to the labor market strengthen the support for the beginning of globalization in new geographical coordinates.

1.4 RISKS

• Increasing opposition to change.
• Increasing or maintaining the economic gap between different countries and areas of the globe.
• Imposing the values of globalization without the consent of the majority of the population and their leaders can generate conflicts, dissatisfaction, tacit refusals (there can be cultural, religious, historical, etc. reasons).
• Sometimes, the collective mind prefers traditional societies, to the detriment of social evolution. The proposed mental exercise analyzed a series of hypotheses regarding the influence of different segments of globalization on the categories of personal needs (Maslow’s Pyramid). The final picture seems conclusive to me. The result was six smaller but equal pyramids. They do not fit into the full integration of global personal needs into the phenomenon of globalization as such. Only the two pyramids in the central area (blue) ensure the success of this process. Two-thirds of the entire population is not even integrated into this global process, and another two-thirds have no guarantee that some of their personal needs will be met.

The approach of this subject in the last decades, in this way, does not satisfy the conceptual requirements. Are there new solutions that appear at the pragmatic horizon of globalization!?

It is true that, at the end of the Second World War, the United Nations Organization was created and also a multitude of specialized international bodies and agencies were created under its subordination or coordination. There were concerns about poverty, migration, human trafficking, health, education, but also about current political issues. Such actions have not been linked to the hypothetical process of globalization.

It seems that we have reached a deadlock. Is there a need for a different theoretical approach? Is there a need for unity and diversity? Maybe … I just notice the diversity. Globalization is already present, but it is „masked” under reference vectors of utmost importance. One presses the gas pedal.

Part III to be continued